• restauration
  • remplissage de ligne
  • réparation des lèvres
  • restauration
  • remplissage de ligne
  • réparation des lèvres
4.7
Rated 4.7 out of 5 stars
4.7 Stars (12 Reviews)

contour it

contour it

Ampoule amplificatrice pour les lèvres

A high-performance liner formula that defines, shapes, and locks onto lips—creating a smooth, sculpted base for any lip product layered on top.

Your pov, your lip combo: Bon Bon, a caramel nude, pairs perfectly with Amp It in Caramel Crème for decadent dimension. Or mix and match to create your favorite lip combo.

Color: bon bon (caramel nude)

Free US shipping on orders over $50 • Free returns within 30 days

Notre soin réparateur pour les lèvres avec la technologie Elastin Glow™ contient un mélange triple beurre, de l'huile d'argan et des sphères de remplissage hyaluronique donnant aux lèvres une dose sérieuse d'hydratation.

  • Why It Works

    • Precision Shaping: Defines and enhances lip shape, whether you wear it softly blended or crisply outlined.
    • Glides, Then Grips: Creamy formula applies smoothly but sets down to a transfer-resistant finish.
    • Supports Lip Color: Helps improve color payoff and wear of lip products layered on top.
    • Plumps + Smooths: Skincare ingredients attract and retain moisture—no settling into lip lines.

  • Clinical Results + Claims

    • 100 % des sujets d’une étude clinique indépendante ont convenu que leurs lèvres semblaient plus douces et plus lisses immédiatement après utilisation.*
    • 100 % des sujets d’une étude clinique tierce ont convenu que leur barrière labiale était restaurée immédiatement après utilisation.*
    • 100 % des utilisateurs ont convenu qu'Amp It a donné à leurs lèvres un regain d'hydratation instantané*
    • 96 % ont convenu que leurs lèvres étaient en bonne santé après une semaine d'utilisation*
    • Fournit une hydratation toute la journée
    • 100 % des utilisateurs ont déclaré que leurs lèvres étaient nourries et revitalisées immédiatement après utilisation*
    • 100 % ont convenu que leurs lèvres étaient saines immédiatement après utilisation*
    • 93 % ont convenu que leurs lèvres semblaient renouvelées et éclatantes après une semaine d'utilisation*
    • Des lèvres plus rebondies, plus pulpeuses et plus éclatantes
    • Elastin Glow™ aide à repulper et à retenir l'humidité
    • Maintient les lèvres dans une hydratation optimale pour tout produit pour les lèvres

    *Résultats d'une étude de perception des consommateurs menée dans un centre de test tiers sur 32 participants

  • How To Use

    Appliquer généreusement sur les lèvres au besoin pour une hydratation éclatante.

  • Key Ingredients

    Beurre de karité, beurre de mangue, beurre de cupuaçu, huile d'argan, sphères de comblement hyaluronique, huile de graines de jojoba.

    View all ingredients
    All Ingredients:

    Bon Bon Ingredients: isododecane, synthetic wax, mica, polybutene, trimethylsiloxysilicate, sucrose tetrastearate triacetate, silica, isoamyl laurate, hydrogenated jojoba oil, cetearyl behenate, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin, synthetic fluorphlogopite. (+/-): titanium dioxide (CI 77891), bismuth oxychloride (CI 77163), manganese violet (CI 77742), red 7 (CI 15850), red 7 lake (CI 15850), red 6 (CI 15850), iron oxides (CI 77491, CI 77492, CI 77499).

    View less ingredients
  • Consumer Tested
  • Tested on a Range of Skin Tones

  • Suitable for Sensitive Skin
  • Formulated to Enhance Lips
Afficher tous les détails

contour it

  • restauration
  • remplissage de ligne
  • réparation des lèvres
  • Consumer Tested
  • Tested on a Range of Skin Tones

  • Suitable for Sensitive Skin
  • Formulated to Enhance Lips

Consumer Tested

Tested on a Range of Skin Tones

Suitable For Sensitive Skin

Formulated to Enhance Lips

Consumer Tested

Tested on a Range of Skin Tones

Suitable For Sensitive Skin

Formulated to Enhance Lips

it's the inside that counts

color clutch technology ™
locks in lip colortransfer proof
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color clutch technology ™

grips & helps lock in lip color while also providing shape to lips.

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hyaluronic filling spheres
plumpsfills lines
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hyaluronic filling spheres

Helps with hydration for plumper, smoother looking lips.

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jojoba oil
hydratesprovides antioxidants
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jojoba oil

Helps seal in existing moisture by creating a protective barrier on the skin.

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Charred Cider Ingredients: isododecane, mica, synthetic wax, polybutene, synthetic fluorphlogopite, trimethylsiloxysilicate, sucrose tetrastearate triacetate, isoamyl laurate, silica, hydrogenated jojoba oil, cetearyl behenate, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin. (+/-): titanium dioxides (CI 77891), red 7 (CI 15850), iron oxides (CI 77491, CI 77492, CI 77499).

Dash of Cinnamon Ingredients: isododecane, mica, synthetic wax, polybutene, trimethylsiloxysilicate, isoamyl laurate, silica, sucrose tetrastearate triacetate, hydrogenated jojoba oil, cetearyl behenate, synthetic fluorphlogopite, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin. (+/-): titanium dioxides (CI 77891), manganese violet (CI 77742), iron oxides (CI 77491, CI 77492, CI 77499), red 7 (CI 15850).

90% Dark Ingredients: isododecane, mica, synthetic wax, polybutene, trimethylsiloxysilicate, sucrose tetrastearate triacetate, isoamyl laurate, silica, hydrogenated jojoba oil, cetearyl behenate, synthetic fluorphlogopite, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin. (+/-): red 7 lake (CI 15850), iron oxides (CI 77491, CI 77492, CI 77499).

Angel Cake Ingredients: isododecane, synthetic wax, polybutene, mica, synthetic fluorphlogopite, trimethylsiloxysilicate, sucrose tetrastearate triacetate, silica, isoamyl laurate, hydrogenated jojoba oil, cetearyl behenate, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin. (+/-): titanium dioxide (CI 77891), red 7 lake (CI 15850), iron oxides (CI 77491, CI 77492, CI 77499).

Creme & Ganache Ingredients: isododecane, mica, synthetic wax, polybutene, trimethylsiloxysilicate, sucrose tetrastearate triacetate, isoamyl laurate, silica, hydrogenated jojoba oil, cetearyl behenate, synthetic fluorphlogopite, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin. (+/-): titanium dioxides (CI 77891), manganese violet (CI 77742), iron oxides (CI 77491, CI 77492, CI 77499), red 7 (CI 15850).

Bon Bon Ingredients: isododecane, synthetic wax, mica, polybutene, trimethylsiloxysilicate, sucrose tetrastearate triacetate, silica, isoamyl laurate, hydrogenated jojoba oil, cetearyl behenate, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin, synthetic fluorphlogopite. (+/-): titanium dioxide (CI 77891), bismuth oxychloride (CI 77163), manganese violet (CI 77742), red 7 (CI 15850), red 7 lake (CI 15850), red 6 (CI 15850), iron oxides (CI 77491, CI 77492, CI 77499).

Toasted Sugar Ingredients: isododecane, synthetic wax, mica, polybutene, trimethylsiloxysilicate, sucrose tetrastearate triacetate, silica, isoamyl laurate, hydrogenated jojoba oil, cetearyl behenate, sodium hyaluronate, mangifera indica (mango) seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ethylhexyl palmitate, trihydroxystearin, synthetic fluorphlogopite. (+/-): titanium dioxide (CI 77891), bismuth oxychloride (CI 77163), manganese violet (CI 77742), red 7 (CI 15850), red 7 lake (CI 15850), red 6 (CI 15850), iron oxides (CI 77491, CI 77492, CI 77499).

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the proof is in the prep

*Résultats d’une étude de perception des consommateurs menée dans un centre de test tiers sur 32 participants.

how to apply

2 steps to amplified lips

Use Contour It to shape your lips your way: line precisely to define, overline for fullness, fill for bold color, or feather the edges for a soft ombré — whatever fits your point of view.

Finish with Amp It to add hydration, shine, and customizable color coverage. Layer to create your perfect finish — glossy, diffused, or high-impact.

efficacious technology,
trending ingredients

Color Clutch Technology™

Our exclusive Color Clutch Technology™ locks in lip shape and grips to lip color or gloss for transfer-proof wear.

LEARN MORE

hyaluronic filling spheres

Plumps lips and smooths the look of fine lines.

mango butter

Rich in antioxidants, vitamins and minerals, enhances the appearance of skin‘s texture.

hyaluronic filling spheres

Plumps lips and smooths the look of fine lines.

mango butter

Rich in antioxidants, vitamins and minerals, enhances the appearance of skin‘s texture.

LEARN MORE

it’s not just us

4.7
Rated 4.7 out of 5 stars
4.7 Stars (12 Reviews)
4.7
Rated 4.7 out of 5 stars
Based on 12 reviews
Total 5 star reviews: 9 Total 4 star reviews: 2 Total 3 star reviews: 1 Total 2 star reviews: 0 Total 1 star reviews: 0
Write a Review (Opens in a new window)
12 reviews
  • PK
    PSASA K. P.
    Verified Buyer
    I recommend this product
    How old are you? 20-29
    What is your skin type? Oily
    Top Skin Concerns Dark Circles or Texture, Acne or Breakouts, Compromised Skin Barrier
    Rated 5 out of 5 stars
    Perfect lip liner

    I absolutely love this liner, perfect shade for me and brown skin friendly. 100/10

    Was this helpful?
  • SS
    Souleigha S.
    Verified Buyer
    I recommend this product
    How old are you? 60-69
    What is your skin type? Dry
    Top Skin Concerns Dryness or Dehydration, Sensitivity, Makeup Pilling, Cracking, Caking
    Rated 4 out of 5 stars
    Not bad

    Needs a sharpener on the other end

    Was this helpful?
  • SS
    Souleigha S.
    Verified Buyer
    I recommend this product
    How old are you? 60-69
    What is your skin type? Dry
    Top Skin Concerns Dryness or Dehydration, Sensitivity, Makeup Pilling, Cracking, Caking
    Rated 4 out of 5 stars
    Not bad

    Great if you had a pencil sharpener we on the other end..

    Was this helpful?
  • JB Profile picture for Joan B.google logo
    Joan B.
    Verified Buyer
    Rated 3 out of 5 stars
    Doesn’t stay on like I thought it would.

    Glides on nicely and pretty color. Not happy with the staying power. Once I apply the gloss the first time I take a drink it’s all gone.

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    POV Beauty
    2 months ago

    Hello Joan,
    We recommend putting the liner on lips that do not have gloss or product on, and then letting the liner set for 15-30 seconds. That should ensure the transfer-proof quality! Let us know if that helps at all.

    -POV Team

  • KN
    KRISTI N.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    Love it

    Love it!

    Was this helpful?

faqs

  • is this collection limited-edition?

    Not limited 🖤 These shades and flavors are joining our lineup and are here to stay.

  • can i buy the shades individually?

    Yes! Amp It and Contour It are available individually.

  • are these lip products new formulas?

    No, these formulas are the same Amp It and Contour It you know and love!  You can see the full ingredients list at povbeauty.com.

  • do the colors taste like the desserts they are named after?

    Yes, each Amp It flavor has a unique, delicious taste and scent inspired by its namesake, and pairs perfectly with any Contour It. 

  • can these be worn alone?

    Absolutely! Both Amp It and Contour It are made to stand on their own. Contour It adds definition and shape, while Amp It delivers buildable color payoff and a juicy finish.

  • will it dry out my lips?

    Nope! Amp It is the same product you know and love for its deep moisture and buildable pigment.